February 6, 2013
Scottish fold Maru lies down as he dives in a cardboard box in Japan. After years of viral YouTube viewing and millions of shares, the cat stars of the Internet are coming into their own in lucrative and altruistic ways.
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NEW YORK — They frolic in empty boxes and stick their heads under faucet streams of water. They dance on tippy toes and fly through the air with Pop-Tarts. They play piano wearing little frocks and get tickled to distraction to the delight of millions on YouTube.